Claremont Rug Company today announced the acquisition of an 85-piece collection of rare 19th century art-level Oriental rugs assembled and held by a single family over four generations entitled "The Heartland Treasury."

Read article published on Forbes.com about Claremont Rug Company offers "epic purchase" of art-level Oriental carpets in major gallery event.

Approaching its 30th anniversary, Claremont Rug Company declared 2010 "The Year of the Rug" and recent sales on the Gallery and of a rare carpet at auction have dramatically reinforced the claim.

Jan David Winitz, president of Claremont Rug Company, today revealed that the percentage of his sales to "experienced connoisseurs" has grown steadily since last summer.